HOUSE OF INGA. eco-friendly boxes
CUSTOM RECYCLABLE BOXES IN NESTING SIZES to make a dramatic cut in carbon footprint by saving space during transit and storage.
The founders of House of Inga appreciate the value of well-crafted, timeless pieces, and are inspired to create fashion that lasts beyond trends and seasons.
In the summer of 2021, we received a box enquiry from the fashion brand’s Creative Director, Kristina Bosevska. nPack’s solution not only fulfilled its packaging function, but it also became an example of eco-consciousness. Our goal was the achievement of a 50% reduction in carbon footprint for the sustainable fashion label.
THE CHALLENGE
Messengers of sustainability
House of Inga is a Swedish, women-owned fashion brand. The label creates premium collections of handbags and garments that are not only timeless but also sustainable and empowering. The request was straightforward about the type of eco friendly packaging they were after, a rigid box with a lid.
Parallel to being one of the most eco-friendly models, the lid and base box is rigid and non-collapsible.
This quality, combined with the requested dimensions and volumes, would pose a problem with storage and transportation. Not only would it affect the unit price directly, but it would cause an extremely large carbon footprint.
BOX FEATURES
Product style: Lid and base box
Design upgrade: Sleeve – Lift-off band
Paper: SH Recycling
Finishes: Foil blocking
Sustainability:
100% recyclable. Materials from 100% post consumer waste pulp, sustainably produced paper with European origin (DE). Emission-free branding techniques.
Packaging engineering (2021)
Pre-production samples (2021)
Production of orders (2021)
„Our company is looking for a supplier for our gift box for our e-commerce store.
We are looking for a supplier that offers recycled and eco-friendly materials.”
𑁋 Kristina Bosevska, Creative Director, House of Inga
THE CREATION
Nested custom recycled boxes
This project went through several stages, each adding advantages to the initial idea. Starting from a basic box style, the final concept involved some resourceful upgrades.
We worked on the exterior design, covering all aspects of the box’s appearance. This stage included the choice of materials and branding style. The suggestion of two nested boxes in similar sizes was born too, as the result of our creative approach during the brief stage.
The lift-off paper band came to life during the stage of design verification and was revealed to the client through the pre-production sample.
Shared brand philosophy
For years, it’s been our priority to be ecologically oriented. This philosophy shines in every aspect of our service and throughout our whole process.
It was a great pleasure to be approached by a sustainable brand, a client who gave us the chance to produce the eco-activists’ dream box.
Eco-conscious solutions
Per our client’s request, we started to design with recycled and eco-friendly materials.
Further to that, the estimated storage and transportation cost were huge. Only a great reduction of space would be the acceptable solution. nPack’s input via the suggestion of nested sizes was significant.
100% RECYCLABLE PACKAGING
The paper and solid board materials we picked for our client are eco-friendly and 100% recycled. The paper that we suggested, and that became our client’s choice is SH Recycling. This is a paper that uses its beautiful substrate from post-consumer non-bleached, recycled pulp. It is grey-brown in colour with small particles in a darker shade. The core beneath is a non-bleached greyboard, another material that is made entirely from recycled pulp.
The hot foil finish, which we did with Foilco white pigment foil, is also sustainable. The process is dry, non-hazardous and emission-free.
CARBON FOOTPRINT REDUCTION
As a first step, we calculated and offered the box size that would fit best inside the stock B1 sheet of SH recycling. We optimised the paper consumption to the fullest.
Next, during the design consultation process, Ms Bosevska prompted us to go further and find a solution to the possible problem related to transportation and storage volumes. We proposed creating the custom recycled boxes in two sizes, with one designed to fit inside the other. In this way, the number of shipping boxes was reduced by half and so was the storage place required for the boxes.
CLEVER UNBOXING
The two box sizes are designed to be as close as possible, ensuring the smaller box remains large enough for its intended purpose. However, this leaves no space around the inner box, making it difficult to grasp and remove. We added a perforated lift-off paper band to help our client easily extract the smaller box.
„Thank you so much for the video! We are very excited to receive the samples and appreciate your enhancement with the additional sleeve.”
𑁋 Kristina Bosevska, Creative Director, House of Inga
SUSTAINABLE
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